For the greatest part, dating sites aren't doing anything unusual. Sometimes you need to see through their marketing ploys. Sites generally create taxonomies and match users focussing on their answers. In some cases, sites examine the gap between users' responses and their behaviours. For example, you may say that you like a very tall man with dark hair who follows a religion, but mainly click on profiles for stockier non-believers. As such, the algorithm would try to match you according to your behaviour.
However, maybe you're going on all of the profiles and even those that don't meet your preferences, or you’re sitting next to your sister, and she is also after a boyfriend – one who is short and blond. In that case, the algorithm will not work either. It's best to think of dating sites as giant databases for you to search through.
Long profiles generally didn't fare well in my tests. I think that for cerebral women, or women who are quite intellectual, there's a tendency to give a bigger bio. Popular profiles were shorter and intriguing.
Why are Upworthy and Buzzfeed are so popular? It's because they have mastered the art of the "curiosity gap". They provide just enough information to gain interest, which is exactly what you'd do if you met someone in person. This doesn't mean your profile should begin with "9 Out of 10 New Yorkers Are Completely Amazed By This Mind-Blowing Fact" or "You'll Never Believe Who This Person from Somerset Wants to Date …" However, it does mean talking about yourself in roughly 97 fascinating words.
Some people say online dating is great for people who are uncomfortable about meeting people in public places or who are new to a particular neighbourhood. Online dating services also can be a great option if you usually travel for work or have kids or other duties that make going out to meet people hard.
What's more, you are not confined to the place where you live. You can search all over the world since you have international access provided you have an internet connection.
You can meet people without any fear of commitment. Online dating services offer chat rooms that enable you to get to know a person before you swap photos or phone numbers.
In addition, many sites allow the user to put a photo up along with a personal ad. Some often have audio capability so you can listen to your would-be partner’s voice. While this may sound a bit shallow at first, internet dating actually takes the whole "meat market" element out of the dating process because it enables you to avoid all the players. Many people who have met online even go on to get married and have beautiful picture-perfect weddings.